On the Blog

How a Business Can Avoid a Bad Reputation

How a Business Can Avoid a Bad Reputation

A good reputation is one of the most important things a business can have. It helps determine whether or not a customer will work with you, who will be interested in investing, and whether or not people...

How Social Media Can Support SEO

How Social Media Can Support SEO

Business owners face numerous struggles when it comes to attracting new customers, and one of them is mastering Search Engine Optimization (SEO). Although many business owners believe their social media...

How Reviews Affect a Customer’s Understanding of a Business

How Reviews Affect a Customer’s Understanding of a Business

Reviews can be a blessing or a curse for a small business owner who is trying to increase their popularity, carve a name for themselves, or reach a new demographic. Online reviews are exceptionally...

What Is the Purpose of Reputation Management Software?

What Is the Purpose of Reputation Management Software?

If you’re an entrepreneur or small business owner, then chances are you’ve heard of something called Reputation Management Software, even if you’re not quite sure what it’s supposed to be. This software is meant...

Customer Service Software – How It Works and What It Is Worth

Customer Service Software – How It Works and What It Is Worth

Your business is representative of your hard work, blood, sweat, and tears. It is the material representation of late nights, early mornings, and all of the stress and hassles that come with running a business.

5 Ways to Use Online Reviews to Power Your Business

5 Ways to Use Online Reviews to Power Your Business

Presently, an increased number of companies are realizing the impact that online reviews have on their business. In the past, online reviews may not have counted for much. However, they are now one of the main...

How to Respond to Every Type of Review

How to Respond to Every Type of Review

When it comes to your business, responding to reviews is crucial. Pozative has outlined how to reply to every type of review you may receive.

4 Reasons Online Reviews Are Essential for Your Brand

4 Reasons Online Reviews Are Essential for Your Brand

The internet has changed the way customers shop for goods and services, making it essential for companies to adapt. Pozative has found that online reviews are one major change in how shoppers make decisions.

How Online Reviews Impact Local SEO and Why They Matter to Your Bottom Line

How Online Reviews Impact Local SEO and Why They Matter to Your Bottom Line

If you’re in any kind of business, you are aware of just how important your reputation is. It’s invaluable, especially when it comes to online customers. The feedback you get should be monitored, as online...

Getting Started with Location-Based Marketing

Getting Started with Location-Based Marketing

Location-based marketing, also known as geomarketing, uses your geographic location to deliver targeted messages to others. It relies on the data from applications that collect location data from users...

Optimizing Apple Maps for Small Businesses

Optimizing Apple Maps for Small Businesses

When most people think of generating SEO content, they typically think of Google et al. However, monitoring profiles on Google+ is not the only thing you should do – attention should also be paid to Apple...

7 Simple Things to Optimize Your Facebook Business Page

7 Simple Things to Optimize Your Facebook Business Page

Social media has become highly important in marketing, so make sure that you optimize your social media business page in order to get the maximum amount of conversions. Your Facebook business...

8 Ways to Use Social Media to Grow Your Small Business

8 Ways to Use Social Media to Grow Your Small Business

Social media is a powerful business tool, especially when it comes to growing your small business. Social media gives you more than one billion potential customers.

5 Google My Business Myths Debunked

5 Google My Business Myths Debunked

Every local business wants to be made aware of in their city. They also want to be easily found on the Internet, so they will rely on something like Google My Business to ensure that they are visible...

How Organic Reviews Help Business

How Organic Reviews Help Business

Online reviews are a key part of optimizing your online reputation. Consumers turn to reviews in order to make decisions about products and businesses. In fact, online reviews are trusted...

Everything You Need to Know About The Apple Maps Rebuild

Everything You Need to Know About The Apple Maps Rebuild

There were 85.8 million iPhone users in 2017. Of that large number, only 23.3 million used the map integrated into the iPhone, Apple Maps. This app has been a frustration of many throughout the years.

Public Relations VS Seo: Which is Better for Online Reputation Management?

Public Relations VS Seo: Which is Better for Online Reputation Management?

Has your brand or business had an uh-oh? Wondering if public relations or SEO would be better for your reputation management? At Pozative we specialize in reputation management and making it easier...

3 Overlooked Features on Google My Business

3 Overlooked Features on Google My Business

When it comes to owning a business in 2019, there are a lot of things you need to do online if you want to be found. Google My Business is an excellent tool that many people aren’t utilizing properly...

A Guide to Getting More Facebook Reviews

A Guide to Getting More Facebook Reviews

Did you know that Facebook has more than two billion active users? While younger generations may be heading towards other platforms, there is still a massive market using Facebook that your business could be reaching...

What is a Customer Engagement Strategy?

What is a Customer Engagement Strategy?

Have you ever heard of customer engagement strategies? Are they really helpful or is it just buzz? Customer service is not just about commenting and replying to posts and other basic communication...

How to Ask Customers for Online Reviews

How to Ask Customers for Online Reviews

If you are a business owner in 2018, you’ve probably heard how important online reviews for your business can be. But how exactly do you go about getting more online reviews for your business...

Google My Business for Doctors & Healthcare Practices

Google My Business for Doctors & Healthcare Practices

When it comes to the healthcare industry, most practice owners and doctors have a lot on their plate, leaving little time to learn and master digital marketing. At Pozative we understand the importance of Google...

Pozative How Customer Satisfaction

Customer Satisfaction Surveys

How They Can Benefit Your Business If you own a business in 2018, you’ve probably heard how important customer reviews and feedback can be. When it comes to your customer satisfaction and feedback,...

Social Media Listening

Social Media Listening

What is a social media listening tool? You might have heard of a social media listening tool and wondered exactly what it is. The answer is simple: they are tools that will help you in identifying and tracking conversations....

Google: Live View Added to Popular Times Feature

Google: Live View Added to Popular Times Feature

In this day and age, almost all the information you need can be found right from your cell phone thanks to Google and other popular search engines. As time goes on, Google, however, continues to add more and more features to their services....

Buying Google Reviews May Be a Bad Idea

Buying Google Reviews May Be a Bad Idea

Do you have a business and are tempted to buy Google reviews? When most business owners need more Google reviews or better stances on a Google search result, it can be tempting to do all that you can to get good reviews in order to pump ...

4 Awesome Ways CRM Can Accelerate Your Business Growth

4 Awesome Ways CRM Can Accelerate Your Business Growth

If you work in the field of marketing and sales, CRM or customer relationship management software may be second nature. The benefits of such software for business or great, but if you are new to this technology and want to learn more about what CRM...

Using Online Reviews for More Dental Patients

Using Online Reviews for More Dental Patients

Do you own a dental practice? Wondering how you can attract more patients online with reviews? Make Negative Reviews a Positive Experience Although no business owner is happy to receive negative feedback/reviews, it isn’t the end of the world!...

Why Is Online Reputation Management Important for Your Brand?

The Why Is Online Reputation Management Important for Your Brand?

We live in a world overflowing with unaltered and unbiased information. Social media sites and blogs are great platforms for users with like interests to share their experiences and points of view on anything imaginable...

The Definitive Guide to Online Reputation Management

The Definitive Guide to Online Reputation Management

Countless mistaken beliefs are floating around the concept of online reputation management. Some think it is only about social media monitoring, while other folks see it as a public relations approach, and other still...

Local Business Reputation Management

Local Business Reputation Management

Reputation is a big deal if you are an everyday person, a world-renowned celebrity, an accomplished thief, a person of God, a politician or a popular entertainer, it matters. Reputation is important...

The 9 Essential Integrations Your CRM Software Should Have

The 9 Essential Integrations Your CRM Software Should Have

One of the most important things any company should encourage is an effective CRM software. This helps to improve current and future business for both...

Can Online Reviews Grow My Small Business?

Can Online Reviews Grow My Small Business?

In this day and age, it is hard to know which parts of digital marketing really do work. We often hear about needing to use Facebook, Instagram, Yelp, etc...

8 Local SEO Tips for a Killer Local Search Strategy

8 Local SEO Tips for a Killer Local Search Strategy

Local SEO is the strategy for ranking positively for local search results. Almost half of all Google searches are for local requests,...

Online Reviews and Your Business in 2018

Online Reviews and Your Business in 2018

Did you know about 93% of people regularly read online reviews prior to deciding upon a local business? In 2018, online business reviews may be even more important than ever...

The Correct Way to Handle Negative Reviews

The Correct Way to Handle Negative Reviews

When it comes to receiving a negative online review, no business owner is happy. However, the way that you handle a negative review can have a big impact...

The Power of Online Customer Reviews

Ways Customer Reviews Can Benefit Your Business

For many business owners, the thought of exposing their brand to “customer review” can be quite intimidating...

Problems of Managing Multiple Locations and How to Solve Them

Problems of Managing Multiple Locations and How to Solve Them

When it comes to starting your own business, the idea of running multiple locations and having a team of employees is most...

The Power of Online Customer Reviews

The Power of Online Customer Reviews

In this day and age, everyone has a website for their business. So how exactly can you stand out?...

How to Get More Positive Reviews from Your Customers

How to Get More Positive Reviews from Your Customers

When it comes to online customer reviews, most business owners have recognized the correlation...

How Can Customer Reviews Boost SEO?

How Can Customer Reviews Boost SEO?

When it comes to owning a business in 2018, having an online presence is essential. In fact, did you know...

How to Manage Your Online Reviews Effectively

How to Manage Your Online Reviews Effectively

When it comes to owning a business in our new digital world, managing your online reputation and reviews is very important...

How Online Reviews Affect Local Search

How Online Reviews Affect Local Search

When it comes to shopping online, research has shown that potential customers often turn to reviews when it comes ...

How to Get Great Online Reviews for Your Business

How to Get Great Online Reviews for Your Business

Did you know about 70% of online consumers are influenced by online reviews? Much like older generations depended on...

How to Get Positive Reviews on Your Website

How to Get Positive Reviews on Your Website

For many business owners, the thought of reviews for their business can be scary. What if a customer ends up leaving...

How to Transform Customer Experience In Healthcare

How to Transform Customer Experience In Healthcare

Excellent customer service and customer experience are two critical factors for the success of any business and healthcare ...

5 Ways to Get More Online Customer Reviews

5 Ways to Get More Online Customer Reviews

Did you know that around 85% of potential customers trust online reviews as much as a personal recommendation?...

4 Reasons Why Online Reviews Are Important

4 Reasons Why Online Reviews Are Important

Many businesses want to know why online reviews are important for their companies. While negative reviews can certainly harm...

Negative vs. Positive Experiences: Which Have More Weight?

Negative vs. Positive Experiences: Which Have More Weight?

We’ve all seen scathing reviews left on websites such as Yelp, Google or Facebook...

The Relationship Between Customer Reviews and SEO

The Relationship Between Customer Reviews and SEO

In today’s competitive market, most companies are willing to take any SEO advantage they can get. To achieve that...

Structuring Your Quick Text to Match Your Brand

Structuring Your Quick Text to Match Your Brand

With Pozative, you have the power to generate positive reviews and manage existing ones in one convenient dashboard...

Pozative vs. Podium

Pozative vs. Podium

In the last few years, the internet has become much more important for business owners, with more and more customers turning to search engines...

How to Claim Your Business on Google

How to Claim Your Business on Google

As the years go on, the internet becomes more and more important. This is no different for businesses...

Fill Your Tables with Positive Online Restaurant Reviews

Fill Your Tables with Positive Online Restaurant Reviews

Positive reviews can go a long way towards getting more customers into your restaurant. Unfortunately, many customers don’t...

Responding to Negative Reviews

Responding to Negative Reviews

Nobody likes to receive negative feedback. As a business owner, a bad review about your business may seem like a personal insult...