Did you know that around 85% of potential patients trust online reviews as much as a personal recommendation? With more and more patients moving to the internet for all their shopping needs, now is a better time than ever to be getting more online reviews for your products, services, and practice. Wondering how exactly your practice can get more online reviews? Follow along!
For those with a store-front and frequent in-person interaction, asking your patients directly for online reviews can be a great way of obtaining them. As you work with patients in person, you begin to build a bond, increasing the likelihood that they will leave you a positive online review.
Utilizing signage in your store or at checkout can also increase the likelihood a patient leaves a review about your practice. Including a link to the specific review site or even a QR code can make it even easier for the patient to leave a review.
Do your patients receive products from your practice? Including feedback collection with your products can be another great way to receive reviews. It can be a nice reminder when they are opening your package that you appreciate their input about your product, services and/or practice. You can include links and even a QR code on product packaging as well to help navigate patients to exactly where you’d like reviews.
For online companies, requesting a review through email or even SMS can be a great option for obtaining new reviews for your practice. We recommend sending them email shortly after the patient has done practice with your company; this will make the review more accurate and increase the chances the patient will leave a review.
If a patient hasn’t left an online review after your request, you may send them a reminder after a few days. Be sure to include how important feedback (positive or negative) is to your practice.
Pozative is an online review management tool that allows practice owners to not only manage their online presence but also automatically send review requests to patients once they have received a product or service from your practice. Best of all? The FREE version of Pozative includes 50 review invites a month!