When it comes to online customer reviews, most business owners have recognized the correlation between positive reviews and search engine rankings. This has resulted in quite a few businesses essentially begging for “5-star reviews”, which may work for some. However, most customers frown upon it. So instead of soliciting positive reviews from your customers, why not try some of these tips on how to get more positive reviews from your customers.
When it comes to customer reviews, many business owners think that quantity is the only factor. While quantity certainly factors in, the quality of your reviews is also important. Make sure that you address any reviews your business currently has. If you have negative feedback, be sure to address it online as well as in your business. If your company continues making the same mistakes, people may continue leaving negative feedback.
It is important as a business to address any complaints, feedback or concerns your customers may have. If possible, reach out to any negative reviews offline to see if you can fix the problem and change their opinion. When replying to negative reviews, make sure you are calm and professional, nothing looks worse than a business owner publically arguing with one of their customers.
When it comes to receiving reviews, making it as easy as possible is best. Include links to any review sites you prefer on your website and any printed material your customer may receive. This will remind them to leave feedback without it looking like your business is just begging for online reviews.
Many business owners have found Pozative to be an easy way to obtain new positive reviews and even manage old ones. With Pozative, you can automatically send your customers a review request after they have done business with you. Best of all, you are notified before their review goes online if it is negative.
Interested in generating more positive reviews? Sign up for Pozative for free today!